:root{--ink:#231c1c;--sub:#625a58;--paper:#f8f4ee;--white:#fffdf9;--wine:#772d43;--wine2:#481826;--blush:#eadbd6;--line:#ddd2cb;--green:#46514a;--max:1240px}

*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:'DM Sans',Arial,sans-serif;font-size:17px;line-height:1.55}a{color:inherit;text-decoration:none}img{display:block;max-width:100%}button{font:inherit}a:focus-visible,button:focus-visible{outline:3px solid #d4a258;outline-offset:4px}.wrap{width:min(var(--max),calc(100% - 48px));margin:auto}.skip{position:absolute;left:-999px;top:0;background:white;padding:12px;z-index:99}.skip:focus{left:12px}.site-header{background:rgba(248,244,238,.96);border-bottom:1px solid var(--line);position:sticky;top:0;z-index:20;backdrop-filter:blur(14px)}.header-inner{display:flex;align-items:center;gap:36px;min-height:80px}.logo{display:flex;flex-direction:column;line-height:1.04;white-space:nowrap;font-family:Manrope,sans-serif;font-size:18px;font-weight:800;letter-spacing:-.05em}.logo small{font-family:'DM Sans',sans-serif;font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:.15em;color:var(--wine);margin-top:7px}.nav{display:flex;align-items:center;gap:29px;margin-left:auto}.nav a{font-size:13px;font-weight:700;color:#5b5050}.nav a:hover,.nav a[aria-current=page]{color:var(--wine)}.nav-cta{border:1px solid var(--wine);color:var(--wine)!important;border-radius:99px;padding:10px 17px}.eyebrow{font-size:11px;line-height:1.3;font-weight:800;letter-spacing:.18em;text-transform:uppercase;color:var(--wine)}.serif{font-family:Georgia,'Times New Roman',serif;font-weight:400;letter-spacing:-.055em;line-height:.98}.hero{display:grid;grid-template-columns:1.16fr .84fr;gap:56px;min-height:690px;padding-top:84px;padding-bottom:78px;align-items:center}.hero h1{font-size:clamp(64px,7vw,112px);margin:18px 0 24px}.hero h1 em{color:var(--wine);font-style:italic}.hero p{font-size:20px;line-height:1.45;max-width:590px;margin:0 0 32px;color:#4e4443}.button-row{display:flex;flex-wrap:wrap;gap:12px}.btn{display:inline-flex;align-items:center;justify-content:center;gap:14px;border-radius:99px;padding:15px 23px;font-size:13px;font-weight:800;min-height:51px;transition:transform .2s,background .2s}.btn:hover{transform:translateY(-2px)}.btn-main{background:var(--wine);color:white}.btn-main:hover{background:var(--wine2)}.btn-soft{border:1px solid #a98b8f;color:var(--wine)}.hero-visual{position:relative;height:570px;background:#d7c5b5;border-radius:50% 50% 2px 2px;overflow:hidden}.hero-visual img{width:100%;height:100%;object-fit:cover;object-position:center 24%}.hero-caption{position:absolute;right:-25px;bottom:22px;max-width:242px;background:var(--wine);color:white;padding:17px 20px;font-size:13px;line-height:1.35}.hero-caption strong{display:block;font-family:Georgia,serif;font-weight:400;font-size:27px;margin-bottom:6px}.rule{border-top:1px solid var(--line)}.section{padding:96px 0}.section-head{display:flex;justify-content:space-between;align-items:end;gap:35px;margin-bottom:34px}.section h2,.page-head h1{font-size:clamp(46px,5.7vw,80px);margin:13px 0 0}.section-head p{max-width:390px;color:var(--sub);margin:0}.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}.card{background:var(--white);border:1px solid var(--line);padding:31px;min-height:292px;display:flex;flex-direction:column}.card .num{color:var(--wine);font-size:12px;font-weight:800;letter-spacing:.15em}.card h3{font-family:Georgia,serif;font-size:31px;font-weight:400;line-height:1.08;letter-spacing:-.04em;margin:35px 0 14px}.card p{font-size:15px;color:var(--sub);margin:0 0 20px}.card a{margin-top:auto;font-size:12px;color:var(--wine);font-weight:800;text-transform:uppercase;letter-spacing:.08em}.band{background:var(--wine2);color:var(--white);padding:90px 0}.band-inner{display:grid;grid-template-columns:.85fr 1.15fr;gap:70px}.band .eyebrow{color:#eebdc7}.band h2{font-size:clamp(48px,6vw,85px);margin:0}.band p{font-size:22px;line-height:1.45;color:#f3e7e7;margin:0 0 24px}.band a{color:white;border-color:#ca9aa6}.statement{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center}.statement img{height:470px;width:100%;object-fit:cover}.statement h2{font-size:clamp(46px,5vw,72px);margin:15px 0 20px}.statement p{color:var(--sub);max-width:490px}.pill{display:inline-block;border:1px solid #beaba2;border-radius:99px;padding:7px 12px;margin:4px 4px 0 0;color:#5f4c48;font-size:12px;font-weight:700}.proof{background:#ede7df}.proof-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}.proof-item{border-top:1px solid #b8a9a0;padding-top:21px}.proof-item strong{font-family:Georgia,serif;font-size:27px;font-weight:400;line-height:1.1;display:block;margin-bottom:11px}.proof-item p{font-size:15px;color:var(--sub);margin:0}.closing{padding:100px 0 110px;text-align:center}.closing h2{font-size:clamp(48px,6.3vw,90px);margin:15px auto 20px;max-width:850px}.closing p{color:var(--sub);max-width:580px;margin:0 auto 27px}.footer{background:#261e1e;color:#f9f1ea;padding:42px 0}.footer-inner{display:flex;justify-content:space-between;gap:30px;align-items:start}.footer small{color:#c7b8b1;display:block;margin-top:10px}.footer-links{display:flex;gap:24px;flex-wrap:wrap;font-size:13px}.footer-links a:hover{text-decoration:underline}.page-head{padding:93px 0 70px;max-width:970px}.page-head p{font-size:22px;max-width:710px;color:var(--sub);margin:26px 0 0}.split{display:grid;grid-template-columns:1fr 1fr;gap:65px}.split h2{font-size:clamp(42px,5vw,68px);margin:10px 0 15px}.split p,.text-block p{color:var(--sub)}.step-list{counter-reset:step;list-style:none;margin:0;padding:0}.step-list li{counter-increment:step;border-top:1px solid var(--line);padding:24px 0 24px 50px;position:relative}.step-list li:before{content:counter(step,decimal-leading-zero);position:absolute;left:0;top:26px;font-size:12px;color:var(--wine);font-weight:800}.step-list strong{display:block;font-size:18px;margin-bottom:6px}.step-list span{color:var(--sub);font-size:15px}.case{display:grid;grid-template-columns:1fr 1.6fr;gap:55px;border-top:1px solid var(--line);padding:38px 0}.case h2{font-family:Georgia,serif;font-weight:400;font-size:39px;line-height:1.1;margin:9px 0}.case .body p{color:var(--sub);margin:0 0 14px}.case .body strong{font-size:14px;color:var(--ink)}.note{font-size:13px!important;color:#786b65!important}.quote{font-family:Georgia,serif;font-size:clamp(30px,4vw,53px);line-height:1.2;max-width:880px;margin:0}.about-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:75px;align-items:start}.about-grid img{width:100%;height:650px;object-fit:cover;object-position:center 22%}.about-grid h2{font-size:clamp(43px,5vw,70px);margin:10px 0 20px}.about-grid p{color:var(--sub);font-size:18px}.about-grid ul{padding-left:21px;color:var(--sub)}.about-grid li{margin-bottom:12px}.mobile-menu{display:none}.mobile-panel{display:none}@media(max-width:850px){.header-inner{min-height:68px}.nav{gap:12px}.nav a{font-size:12px}.nav-cta{display:none}.hero{gap:30px;min-height:0;padding-top:65px}.hero-visual{height:420px}.hero-caption{right:0}.statement{gap:40px}.band-inner{gap:40px}.proof-grid{gap:18px}}@media(max-width:700px){.wrap{width:min(100% - 32px,var(--max))}.nav{display:none}.mobile-menu{display:block;margin-left:auto;border:1px solid var(--line);background:transparent;border-radius:99px;padding:8px 13px;color:var(--wine);font-weight:700;font-size:13px}.mobile-panel[open]{display:grid;gap:0;padding:0 16px 16px;border-top:1px solid var(--line)}.mobile-panel a{padding:12px 2px;border-bottom:1px solid var(--line);font-weight:700;font-size:14px}.hero{grid-template-columns:1fr;gap:34px;padding:47px 0 58px}.hero h1{font-size:clamp(59px,13vw,90px)}.hero p{font-size:18px}.hero-visual{height:470px;width:min(100%,460px);margin:auto}.hero-caption{bottom:14px;right:0}.section{padding:65px 0}.section-head{display:block}.section-head p{margin-top:16px}.grid3,.proof-grid,.band-inner,.statement,.split,.about-grid,.case{grid-template-columns:1fr}.card{min-height:240px}.band{padding:65px 0}.band-inner{gap:25px}.band p{font-size:19px}.statement img{height:300px}.proof-grid{gap:32px}.closing{padding:75px 0}.footer-inner{display:block}.footer-links{margin-top:25px}.page-head{padding:62px 0 50px}.page-head p{font-size:19px}.case{gap:8px}.about-grid img{height:460px}.about-grid{gap:35px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.btn{transition:none}}

@media(max-width:700px){.mobile-panel{display:block;margin-left:auto}.mobile-panel[open]{display:block;position:absolute;top:68px;left:0;right:0;padding:14px 16px 22px;background:var(--paper);box-shadow:0 18px 30px rgba(35,28,28,.12);z-index:30}.mobile-panel[open] .mobile-menu{margin:0 0 6px auto;width:max-content}.mobile-panel a{display:block}}

.footer-credit{border-top:1px solid rgba(249,241,234,.2);margin-top:34px;padding-top:20px;font-size:12px;color:#c7b8b1}.footer-credit a{color:#f9f1ea;font-weight:700;letter-spacing:.03em}.footer-credit a:hover{text-decoration:underline}.hero h1{font-size:clamp(62px,6.1vw,94px)}

.hero-evidence{display:flex;flex-wrap:wrap;gap:8px 19px;margin-top:29px;color:var(--sub);font-size:12px;font-weight:700}

.hero-evidence span{position:relative;padding-left:13px}

.hero-evidence span::before{content:"";position:absolute;left:0;top:.62em;width:5px;height:5px;border-radius:50%;background:var(--wine)}

.hero-visual{background:#172927;border-radius:46% 46% 2px 2px}

.hero-visual img{object-position:center 43%}

.hero-caption{right:0}

.case .body p strong{color:var(--ink)}

.case-source{display:block;margin-top:14px;color:var(--wine);font-size:13px;font-weight:700}

.credential-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px}

.credential{background:var(--white);border:1px solid var(--line);padding:30px}

.credential .num{color:var(--wine);font-size:12px;font-weight:800;letter-spacing:.15em}

.credential h3{font:400 30px/1.15 Georgia,serif;letter-spacing:-.03em;margin:21px 0 10px}

.credential p{color:var(--sub);font-size:15px;margin:0}

@media(max-width:700px){.hero h1{font-size:clamp(47px,11vw,72px)}.hero-evidence{margin-top:24px}.credential-grid{grid-template-columns:1fr}}

@media(max-width:700px){.page-head h1{font-size:clamp(42px,11vw,56px)}.mobile-menu:focus-visible{outline:3px solid #d4a258;outline-offset:4px}}

@media(max-width:700px){.page-head h1{font-size:40px}}

.proof-media{display:block;height:170px;margin:0 0 24px;background:#fffaf5;border:1px solid var(--line);overflow:hidden}

.home-proof-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:32px 24px}

.home-proof-grid .proof-media{height:240px}

@media(max-width:700px){.home-proof-grid{grid-template-columns:1fr;gap:32px}.home-proof-grid .proof-media{height:190px}}

.proof-media img{height:100%;width:100%;object-fit:contain;transition:transform .25s}

.proof-media:hover img,.document-card a:hover img,.case-document a:hover img{transform:scale(1.025)}

.work-gallery{display:grid;grid-template-columns:.82fr 1.18fr;gap:16px}

.work-gallery figure{margin:0;background:var(--white);border:1px solid var(--line)}

.work-gallery img{width:100%;height:450px;object-fit:cover;object-position:center 38%}

.work-gallery figcaption{padding:13px 17px;color:var(--sub);font-size:13px;font-weight:700}

.case-document{max-width:280px;margin:25px 0 0;background:var(--white);border:1px solid var(--line)}

.case-document a{display:block;color:var(--wine);font-size:13px;font-weight:800}

.case-document img{width:100%;height:auto;object-fit:contain;transition:transform .25s}

.case-document figcaption{padding:12px 15px}

.document-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}

.document-card{margin:0;background:var(--white);border:1px solid var(--line);overflow:hidden}

.document-card a{display:block;height:100%}

.document-card img{width:100%;height:280px;object-fit:contain;background:#f5f2ee;border-bottom:1px solid var(--line);transition:transform .25s}

.document-card figcaption{display:grid;gap:4px;padding:21px}

.document-card strong{font:400 27px/1.15 Georgia,serif}

.document-card span{color:var(--sub);font-size:14px}

.document-card em{color:var(--wine);font-style:normal;font-size:12px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;margin-top:12px}

@media(max-width:700px){.proof .section-head h2{font-size:40px}.proof-media{height:190px}.work-gallery,.document-grid{grid-template-columns:1fr}.work-gallery img{height:330px}.case-document{max-width:240px}.document-card img{height:220px}}

.public-talk-photo{width:100%;max-width:460px;height:250px;object-fit:cover;object-position:center 35%;margin-bottom:25px}

@media(max-width:700px){.header-inner{gap:10px}.header-inner .logo{font-size:16px}.header-inner .logo small{font-size:9px;letter-spacing:.11em}}@media(max-width:360px){.header-inner .logo{font-size:15px}.header-inner .logo small{font-size:8px}}

@media(max-width:360px){.hero h1{font-size:44px}.section h2,.band h2,.closing h2{font-size:34px}.page-head h1{font-size:38px}}

@media(min-width:701px) and (max-width:850px){.grid3{grid-template-columns:repeat(2,minmax(0,1fr))}}



/* Clear, glanceable route and native disclosure cards for the work page. */

.process-section{display:grid;grid-template-columns:.72fr 1.28fr;gap:48px;align-items:start}

.process-intro h2{font-size:clamp(42px,5vw,68px);margin:10px 0 15px}

.process-intro p{color:var(--sub);max-width:380px}

.process-flow{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:10px}

.process-step{min-width:0;min-height:286px;padding:22px 17px;background:var(--white);border:1px solid var(--line);display:flex;flex-direction:column}

.process-icon{display:grid;place-items:center;width:48px;height:48px;margin-bottom:19px;border-radius:50%;background:#ede7df}

.process-icon img{width:23px;height:23px}

.process-number{color:var(--wine);font-size:10px;font-weight:800;letter-spacing:.13em}

.process-step h3{font:400 23px/1.08 Georgia,'Times New Roman',serif;letter-spacing:-.035em;margin:15px 0 10px}

.process-step p{font-size:13px;line-height:1.48;color:var(--sub);margin:0}

.format-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}

.format-card{min-width:0;background:var(--white);border:1px solid var(--line);align-self:start}

.format-card summary{list-style:none;cursor:pointer;min-height:264px;padding:27px;display:flex;flex-direction:column;align-items:flex-start}

.format-card summary::-webkit-details-marker{display:none}

.format-card summary>img{width:29px;height:29px;margin-bottom:21px}

.format-card summary .num{color:var(--wine);font-size:11px;font-weight:800;letter-spacing:.12em}

.format-card summary h3{font:400 29px/1.08 Georgia,'Times New Roman',serif;letter-spacing:-.035em;margin:17px 0 25px}

.format-more{display:flex;align-items:center;gap:10px;margin-top:auto;padding-top:13px;border-top:1px solid var(--line);width:100%;color:var(--wine);font-size:12px;font-weight:800}

.format-more img{width:16px;height:16px;transition:transform .2s ease}

.format-card[open] .format-more img{transform:rotate(90deg)}

.format-card summary:focus-visible{outline:3px solid #d4a258;outline-offset:3px;position:relative;z-index:1}

.format-detail{padding:0 27px 25px;border-top:1px solid var(--line)}

.format-detail strong{display:block;margin:17px 0 5px;font-size:12px}

.format-detail p{margin:0;color:var(--sub);font-size:14px;line-height:1.5}

@media(hover:hover) and (prefers-reduced-motion:no-preference){.process-step,.format-card,.work-gallery figure{transition:transform .24s ease,border-color .24s ease,box-shadow .24s ease}.process-step:hover,.format-card:hover,.work-gallery figure:hover{transform:translateY(-3px);border-color:#bda8a0;box-shadow:0 12px 26px rgba(35,28,28,.07)}.work-gallery figure:hover img{transform:scale(1.015)}.work-gallery img{transition:transform .35s ease}}

html.motion-enabled .reveal-on-scroll{opacity:0;transform:translateY(14px);transition:opacity .55s ease,transform .55s cubic-bezier(.2,.65,.3,1)}

html.motion-enabled .reveal-on-scroll.is-visible{opacity:1;transform:none}

html.motion-enabled .process-step:nth-child(2){transition-delay:.06s}

html.motion-enabled .process-step:nth-child(3){transition-delay:.12s}

html.motion-enabled .process-step:nth-child(4){transition-delay:.18s}

@media(max-width:1000px){.process-section{grid-template-columns:1fr;gap:28px}.process-flow{grid-template-columns:repeat(2,minmax(0,1fr))}.process-step{min-height:230px}.format-card summary{padding:22px}.format-detail{padding:0 22px 22px}}

@media(max-width:700px){.process-section{gap:20px}.process-flow,.format-grid{grid-template-columns:1fr;gap:10px}.process-step{min-height:0;padding:20px;display:grid;grid-template-columns:46px 1fr;column-gap:14px;align-items:start}.process-icon{grid-row:1/3;width:42px;height:42px;margin:0}.process-number{align-self:center}.process-step h3{grid-column:2;margin:10px 0 7px;font-size:25px}.process-step p{grid-column:2}.format-card summary{min-height:0;padding:22px}.format-card summary>img{margin-bottom:14px}.format-card summary h3{font-size:28px;margin:12px 0 19px}.format-detail{padding:0 22px 20px}}

@media(prefers-reduced-motion:reduce){html.motion-enabled .reveal-on-scroll{opacity:1;transform:none;transition:none}.format-more img{transition:none}.work-gallery img{transition:none}}



/* Людмила: два клиентских маршрута и продуктовая система из её портфолио */

.tool-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}

.tool-card{position:relative;min-width:0;min-height:320px;padding:28px 22px;background:var(--white);border:1px solid var(--line)}

.tool-mark{display:block;color:var(--wine);font-size:11px;font-weight:800;letter-spacing:.15em}

.tool-card>img{width:33px;height:33px;margin:26px 0 20px}

.tool-card h3{font:400 28px/1.08 Georgia,serif;letter-spacing:-.035em;margin:0 0 13px}

.tool-card p{font-size:14px;line-height:1.5;color:var(--sub);margin:0}

.program-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}

.program-card{min-width:0;min-height:310px;padding:30px;background:var(--white);border-top:3px solid var(--wine);display:flex;flex-direction:column}

.program-card .num{color:var(--wine);font-size:12px;font-weight:800;letter-spacing:.1em}

.program-card h3{font:400 34px/1.09 Georgia,serif;letter-spacing:-.04em;margin:35px 0 14px}

.program-card p{font-size:15px;color:var(--sub);margin:0}

.source-note{color:var(--sub);font-size:13px;margin:22px 0 0;max-width:760px}

.owner-intro{display:grid;grid-template-columns:.8fr 1.2fr;gap:70px}

.owner-intro h2{font-size:clamp(46px,5.6vw,76px);margin:13px 0}

.owner-pains{border-top:1px solid var(--line)}

.owner-pains p{display:flex;gap:25px;border-bottom:1px solid var(--line);padding:20px 0;margin:0;font-size:19px;line-height:1.35}

.owner-pains span{color:var(--wine);font-size:12px;font-weight:800;margin-top:4px}

.center{justify-content:center}

@media(max-width:1100px){.site-header .nav{gap:13px}.site-header .nav a{font-size:12px}.tool-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.tool-card{min-height:270px}}

@media(max-width:900px){.site-header .nav{display:none}.site-header .mobile-menu{display:block}.site-header .mobile-panel{display:block;margin-left:auto}.site-header .mobile-panel[open]{display:block;position:absolute;top:68px;left:0;right:0;padding:14px 16px 22px;background:var(--paper);box-shadow:0 18px 30px rgba(35,28,28,.12);z-index:30}.site-header .mobile-panel[open] .mobile-menu{margin:0 0 6px auto;width:max-content}.site-header .mobile-panel a{display:block}}

@media(max-width:700px){.tool-grid,.program-grid,.owner-intro{grid-template-columns:1fr}.tool-card{min-height:0;padding:24px}.tool-card>img{margin:16px 0}.tool-card h3{font-size:27px}.program-card{min-height:0;padding:27px}.program-card h3{font-size:32px;margin:24px 0 12px}.owner-intro{gap:18px}.owner-pains p{font-size:17px}.hero .eyebrow{font-size:10px;letter-spacing:.12em;line-height:1.5}.hero h1{font-size:clamp(45px,11vw,72px)}}

@media(max-width:900px){.header-inner .logo{flex:1;min-width:0;white-space:normal}.header-inner .logo small{white-space:normal;line-height:1.25}.site-header .mobile-panel{flex:0 0 auto;margin-left:0}}

@media(max-width:430px){.header-inner .logo small{font-size:8px;letter-spacing:.06em}.header-inner{gap:8px}.site-header .mobile-menu{padding:8px 10px}}



/* Визуальный язык: портфолио Людмилы и её карточка продуктов, октябрь 2026 */

:root{

  --ink:#10183e;

  --sub:#3d4b61;

  --paper:#f8fafb;

  --white:#fff;

  --wine:#172758;

  --wine2:#0d123f;

  --blush:#d8edf8;

  --line:#cbdbe5;

  --green:#2f465e;

  --gold:#b88b30;

  --lilac:#efc3eb;

  --ruby:#b82b47;

}

html{scroll-padding-top:85px}

body{font-family:Manrope,Arial,sans-serif;font-size:16px;line-height:1.65;letter-spacing:-.012em}

a:focus-visible,button:focus-visible,summary:focus-visible{outline-color:var(--gold)}

.site-header{background:rgba(250,252,253,.97);border-color:var(--line);transition:transform .26s ease}

.site-header.is-hidden{transform:translateY(calc(-100% - 2px))}

.header-inner{min-height:82px}

.logo{font-family:Georgia,'Times New Roman',serif;font-size:20px;font-weight:400;letter-spacing:-.035em;line-height:1}

.logo small{font-family:Manrope,Arial,sans-serif;font-size:9px;font-weight:700;letter-spacing:.08em;color:var(--ink);line-height:1.25;text-transform:uppercase}

.nav a{font-size:13px;color:var(--ink);font-weight:700}

.nav a:hover,.nav a[aria-current=page]{color:var(--ruby)}

.nav a[aria-current=page]{text-decoration:underline;text-decoration-color:var(--gold);text-underline-offset:7px;text-decoration-thickness:2px}

.nav-cta{border-color:var(--ink);color:var(--ink)!important;border-radius:3px;padding:11px 16px}

.nav-cta:hover{background:var(--ink);color:#fff!important}

.eyebrow{color:var(--gold);letter-spacing:.11em;font-size:11px;font-weight:800}

.serif,.card h3,.tool-card h3,.program-card h3,.credential h3,.proof-item strong,.document-card strong,.case h2,.quote,.process-step h3,.format-card summary h3{

  font-family:Manrope,Arial,sans-serif;

  font-weight:700;

  letter-spacing:-.055em;

}

.serif{line-height:1.06}

.hero{grid-template-columns:1.02fr .98fr;gap:64px;min-height:650px;padding-top:64px;padding-bottom:72px}

.hero h1{font-size:clamp(52px,5.45vw,82px);line-height:1.02;letter-spacing:-.065em;margin:23px 0 25px}

.hero h1 em{font-style:normal;color:var(--ink);text-decoration:underline;text-decoration-color:var(--gold);text-decoration-thickness:4px;text-underline-offset:10px}

.hero p{font-size:20px;line-height:1.5;color:var(--sub);max-width:620px}

.hero-visual{height:auto;background:transparent;border-radius:0;overflow:visible}

.hero-visual img{height:auto;width:100%;object-fit:contain}

.hero-caption{position:static;max-width:none;background:#fff;color:var(--ink);border-top:4px solid var(--gold);box-shadow:none;padding:15px 0}

.hero-caption strong{font-family:Georgia,'Times New Roman',serif;font-size:26px;letter-spacing:-.045em}

.hero-evidence{font-size:11px;color:var(--sub);gap:9px 19px}

.hero-evidence span::before{background:var(--gold)}

.hero-outcomes{grid-template-columns:1.12fr .88fr;gap:48px}

.hero-outcomes h1{font-size:clamp(48px,4.25vw,64px);line-height:1.08;letter-spacing:-.06em}

.hero-outcomes .eyebrow{display:block;max-width:440px;line-height:1.45}

.hero-results{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;margin:24px 0 20px;max-width:600px}

.hero-results span{border-left:3px solid var(--gold);padding:7px 10px 7px 14px;background:#eef5f7;color:var(--ink);font-size:13px;font-weight:700;line-height:1.4}

.usp-strip{background:#eef5f7;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}

.usp-inner{padding:44px 0 48px}

.usp-row{display:grid;grid-template-columns:165px minmax(0,1fr);gap:28px;align-items:start}

.usp-row + .usp-row{border-top:1px solid var(--line);margin-top:30px;padding-top:28px}

.usp-row .eyebrow{padding-top:9px}

.usp-row blockquote{margin:0;max-width:980px;color:var(--ink);font-size:clamp(27px,3.1vw,43px);font-weight:700;letter-spacing:-.045em;line-height:1.24}

.usp-row strong{font-weight:inherit;text-decoration:underline;text-decoration-color:var(--gold);text-decoration-thickness:3px;text-underline-offset:5px}

.usp-approach p{margin:0;max-width:790px;color:var(--sub);font-size:clamp(18px,1.65vw,23px);font-weight:500;line-height:1.5}

.outcome-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}

.outcome-card{display:flex;flex-direction:column;padding:34px;border:1px solid var(--line);background:#fff;min-height:300px}

.outcome-card h3{font-family:Manrope,Arial,sans-serif;font-size:clamp(30px,3vw,43px);letter-spacing:-.055em;line-height:1.08;margin:22px 0 16px}

.outcome-card p{color:var(--sub);font-size:17px;line-height:1.55;margin:0 0 26px}

.outcome-card a{color:var(--ink);font-weight:800;text-decoration:none;margin-top:auto}

.outcome-card a:hover{text-decoration:underline}

.btn{border-radius:3px;letter-spacing:0;font-size:13px;font-weight:800;min-height:53px;padding:14px 20px;transition:transform .2s ease,background .2s ease,box-shadow .2s ease}

.btn-main{background:var(--ink);color:#fff}

.btn-main:hover{background:#263c78;box-shadow:0 9px 20px rgba(16,24,62,.18)}

.btn-soft{color:var(--ink);border-color:#879bb0;background:transparent}

.btn-soft:hover{background:#eaf3f8}

.rule{border-color:var(--line)}

.section{padding:92px 0}

.section h2,.page-head h1{font-size:clamp(40px,5.2vw,72px);line-height:1.07;letter-spacing:-.055em}

.section-head p,.page-head p{color:var(--sub)}

.card{background:#d8edf8;border:1px solid #c0dce9;min-height:280px;padding:30px}

.card:nth-child(2){background:#e5f2f9}

.card .num,.credential .num,.program-card .num,.format-card summary .num{color:var(--ink)}

.card h3{font-size:29px;line-height:1.12;margin:35px 0 14px}

.card p,.card a{color:var(--sub)}

.card a{color:var(--ink);letter-spacing:0}

.band{background:var(--wine2);color:#fff;padding:100px 0}

.band .eyebrow{color:var(--gold)}

.band h2{color:var(--lilac);font-size:clamp(44px,5.5vw,76px);line-height:1.05}

.band p{font-size:20px;color:#f2f5ff}

.band a{border-color:#e6cde1;color:#fff}

.band a:hover{background:#222a60}

.statement{gap:72px}

.statement img{height:auto;object-fit:contain}

.statement img.owner-portrait{width:100%;height:auto;aspect-ratio:auto;object-fit:contain}

.owner-principle{background:var(--wine2);color:#fff;padding:72px 0 78px}

.owner-principle-inner{display:grid;grid-template-columns:165px minmax(0,1fr);gap:28px;align-items:start}

.owner-principle .eyebrow{color:#d6b46c;padding-top:11px}

.owner-principle blockquote{max-width:1000px;margin:0;font-size:clamp(30px,3.7vw,53px);font-weight:700;line-height:1.2;letter-spacing:-.05em}

.owner-principle strong{color:#d8edf8;font-weight:inherit}

.training-section{background:#eef5f7;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}

.training-layout{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(30px,5vw,76px);align-items:start}

.training-layout h2{font-size:clamp(38px,4.7vw,66px);line-height:1.07;margin:15px 0 23px}

.training-layout>div:first-child p{max-width:560px;margin:0;color:var(--sub);font-size:18px;line-height:1.6}

.training-cards{display:grid;gap:14px}

.training-card{padding:27px 30px;background:#fff;border:1px solid var(--line);border-left:4px solid var(--gold)}

.training-card span{display:block;color:var(--gold);font-size:11px;font-weight:800;letter-spacing:.1em;text-transform:uppercase}

.training-card h3{margin:12px 0 9px;color:var(--ink);font-size:clamp(26px,2.6vw,35px);line-height:1.12;letter-spacing:-.04em}

.training-card p{margin:0;color:var(--sub);font-size:15px;line-height:1.5}

.statement h2{font-size:clamp(40px,4.8vw,65px)}

.statement p{color:var(--sub)}

.pill{border-radius:3px;border-color:#a9c2d1;color:var(--ink);background:#eef7fb;font-size:12px}

.proof{background:#ecf5fa}

.proof-item{border-color:#adc4d3}

.proof-item strong{font-size:24px}

.proof-media{background:#fff;border-color:var(--line)}

.closing{padding:105px 0 115px}

.closing h2{font-size:clamp(42px,5.6vw,77px);line-height:1.06}

.closing p{color:var(--sub)}

.footer{background:#0d1235}

.footer .logo small{color:#cad8ef}

.footer small{color:#b9c9da}

.footer-credit{border-color:rgba(255,255,255,.19)}

.footer-credit a{color:#fff}

.page-head{padding:86px 0 72px}

.page-head p{font-size:20px;line-height:1.55}

.owner-pains span{color:var(--gold)}

.owner-intro h2{line-height:1.07}

.owner-pains p{border-color:var(--line)}

.tool-card{background:#fff;border-color:var(--line);border-top:3px solid var(--gold)}

.tool-mark{color:var(--ink)}

.tool-card h3{font-size:26px;line-height:1.12}

.program-card{border-color:var(--gold);background:#fff}

.program-card:nth-child(2){background:#d8edf8}

.program-card h3{font-size:32px;line-height:1.12}

.program-card p,.tool-card p,.source-note{color:var(--sub)}

.credential{border-color:var(--line)}

.proof-item p,.case .body p,.about-grid p,.about-grid ul,.document-card span{color:var(--sub)}

.about-grid p.source-note{font-size:14px;line-height:1.5;margin:18px 0 24px;padding-left:14px;border-left:2px solid var(--gold)}

.case-source,.document-card em{color:var(--ink)}

.document-card,.case-document{border-color:var(--line)}

.document-card img{background:#fff}

.work-gallery figure{border-color:var(--line)}

.work-gallery{align-items:start}

.work-gallery img{height:auto;object-fit:contain}

.work-gallery figcaption{color:var(--sub)}

.about-grid img{height:auto;object-fit:contain}

.public-talk-photo{height:auto;object-fit:contain}

.case-document img{object-fit:contain}

.process-step,.format-card{border-color:var(--line)}

.process-icon{background:#d8edf8}

.format-more{color:var(--ink)}

.mobile-menu{border-radius:3px;border-color:var(--ink);color:var(--ink)}

@media(max-width:1100px){

  .hero{gap:34px}

  .hero-outcomes h1{font-size:clamp(42px,4.5vw,58px)}

}

@media(max-width:900px){

  .header-inner{min-height:72px}

  .site-header .mobile-panel[open]{top:72px;background:var(--paper)}

}

@media(max-width:700px){

  .owner-principle{padding:52px 0 58px}

  .owner-principle-inner,.training-layout{grid-template-columns:1fr;gap:18px}

  .owner-principle .eyebrow{padding-top:0}

  .owner-principle blockquote{font-size:clamp(29px,7.6vw,39px)}

  .training-card{padding:23px}

  .hero{grid-template-columns:1fr;padding:42px 0 60px;gap:32px}

  .hero h1{font-size:clamp(42px,11vw,62px);margin:18px 0 22px}

  .hero-outcomes h1{font-size:clamp(37px,9.7vw,54px);line-height:1.1}

  .hero-results{grid-template-columns:1fr;margin:20px 0}

  .usp-inner{padding:36px 0 40px}

  .usp-row{grid-template-columns:1fr;gap:13px}

  .usp-row + .usp-row{margin-top:26px;padding-top:25px}

  .usp-row .eyebrow{padding-top:0}

  .usp-row blockquote{font-size:clamp(26px,7vw,34px)}

  .usp-approach p{font-size:18px}

  .outcome-grid{grid-template-columns:minmax(0,1fr)}

  .outcome-card{min-width:0;min-height:0;padding:27px}

  .hero h1 em{text-decoration-thickness:3px;text-underline-offset:6px}

  .hero p{font-size:17px}

  .hero-visual{width:100%}

  .section{padding:68px 0}

  .section h2,.page-head h1{font-size:clamp(37px,10vw,52px)}

  .section-head p{font-size:16px}

  .card{min-height:0}

  .card h3{font-size:27px;margin:21px 0 12px}

  .band{padding:70px 0}

  .band h2{font-size:clamp(41px,10vw,57px)}

  .band p{font-size:18px}

  .statement h2{font-size:43px}

  .page-head{padding:58px 0 54px}

  .page-head p{font-size:18px}

  .closing h2{font-size:clamp(40px,10vw,58px)}

  .tool-card h3{font-size:26px}

  .program-card h3{font-size:29px}

}

@media(max-width:430px){

  .header-inner .logo{font-size:18px}

  .header-inner .logo small{font-size:8px}

  .hero-caption{padding:13px 0}

  .hero-caption strong{font-size:23px}

}

@media(prefers-reduced-motion:reduce){.btn,.site-header{transition:none}}



/* Шестая страница и уточнения первого экрана, 29 октября 2026 */

.hero-outcomes .hero-caption strong{font-family:Manrope,Arial,sans-serif;font-size:clamp(20px,2vw,26px);line-height:1.18;letter-spacing:-.04em;margin-bottom:6px;max-width:390px}

.service-preview-section .band-inner{align-items:start}

.service-preview-list{display:grid;gap:0;margin:0 0 24px;border-top:1px solid rgba(255,255,255,.25)}

.service-preview-list a{display:flex;justify-content:space-between;gap:22px;padding:13px 0;border-bottom:1px solid rgba(255,255,255,.25);color:#fff;font-size:15px;line-height:1.4}

.service-preview-list a:hover{color:var(--lilac)}

.service-preview-list strong{white-space:nowrap;color:#efc3eb;font-size:16px}

.services-head{max-width:1000px}

.services-head p{max-width:840px}

.services-route{background:#eef5f7;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}

.route-inner{display:flex;justify-content:space-between;align-items:center;gap:22px;padding:26px 0}

.route-inner div{max-width:250px}

.route-inner span{display:block;color:var(--gold);font-size:11px;letter-spacing:.09em;font-weight:800;margin-bottom:5px}

.route-inner strong{display:block;font-size:17px;line-height:1.25}

.route-inner i{font-style:normal;color:var(--gold);font-size:25px}

.service-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}

.service-card{display:flex;flex-direction:column;border:1px solid var(--line);border-top:4px solid var(--gold);background:#fff;padding:32px;scroll-margin-top:100px}

.service-card-featured{background:#eef5f7}

.service-top{display:flex;justify-content:space-between;align-items:start;gap:18px}

.service-top img{width:38px;height:38px;object-fit:contain;padding:7px;background:#d8edf8;border-radius:4px}

.service-number{color:var(--gold);font-size:11px;font-weight:800;letter-spacing:.1em;text-align:right}

.service-card h3{font-size:clamp(25px,2.5vw,36px);letter-spacing:-.045em;line-height:1.14;margin:20px 0 10px}

.service-price{color:var(--ink);font-size:clamp(22px,2.4vw,31px);font-weight:800;letter-spacing:-.04em;line-height:1.22;margin:0 0 19px}

.service-price small{display:block;color:var(--sub);font-size:13px;font-weight:600;letter-spacing:0;margin-top:4px}

.service-card>p:not(.service-price){font-size:15px;color:var(--sub);line-height:1.65;margin:0 0 16px}

.service-card .service-result{padding-top:14px;border-top:1px solid var(--line)}

.service-result strong{display:block;color:var(--ink);font-size:11px;letter-spacing:.1em;text-transform:uppercase;margin-bottom:5px}

.service-card>a{margin-top:auto;padding-top:8px;color:var(--ink);font-size:13px;font-weight:800}

.service-card>a:hover{text-decoration:underline}

.service-card .service-note{font-size:13px!important}

.program-card a{display:inline-block;margin-top:14px;color:var(--ink);font-size:13px;font-weight:800}

.program-card a:hover{text-decoration:underline}

.project-logo{width:260px;max-width:100%;height:auto;object-fit:contain;margin-bottom:18px}

@media(max-width:900px){.service-preview-list a{flex-wrap:wrap}}

@media(max-width:700px){

  .hero-outcomes h1{font-size:clamp(32px,8.4vw,46px);line-height:1.12}

  .service-preview-list a{gap:3px}

  .route-inner{display:grid;grid-template-columns:1fr;gap:7px;padding:22px 0}

  .route-inner div{max-width:none}

  .route-inner i{transform:rotate(90deg);font-size:20px;line-height:1}

  .service-grid{grid-template-columns:1fr;gap:12px}

  .service-card{padding:24px}

  .service-card h3{font-size:27px}

  .project-logo{width:220px}

}

@media(max-width:360px){.hero-outcomes h1{font-size:30px}}



.project-story .project-copy img.project-logo{width:260px;max-width:100%;height:auto;object-fit:contain;margin-bottom:18px}@media(max-width:700px){.project-story .project-copy img.project-logo{width:220px}}



.statement>*{min-width:0}@media(max-width:360px){.statement h2{font-size:34px;overflow-wrap:break-word}.service-entry .statement h2{overflow-wrap:anywhere}.hero-outcomes h1{word-spacing:.04em}}



@media(max-width:360px){.section-head h2{font-size:34px;hyphens:auto;overflow-wrap:anywhere}.footer .logo small{overflow-wrap:anywhere}}



.olimp-brands{margin:0 0 24px;padding:14px;background:#fff;border:1px solid var(--line)}.olimp-brands img{width:100%;height:auto;object-fit:contain}.olimp-brands figcaption{padding-top:11px;color:var(--sub);font-size:12px;font-weight:700}.project-section .section-head{align-items:start}.project-section .section-head h2{font-size:clamp(36px,4.5vw,66px);line-height:1.05}.project-story{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(280px,.85fr);gap:clamp(24px,4vw,60px);align-items:center}.project-story figure{margin:0}.project-story img{display:block;width:100%;height:auto;object-fit:contain}.project-story figcaption{color:var(--sub);font-size:13px;line-height:1.45;margin-top:12px}.project-copy h3{font-family:Georgia,serif;font-size:clamp(31px,3vw,44px);font-weight:400;line-height:1.12;letter-spacing:-.035em;margin:0 0 22px}.project-copy p{font-size:18px;line-height:1.55;color:var(--sub);margin:0 0 18px}.project-copy strong{color:var(--ink);font-weight:700}.project-gallery{display:grid;grid-template-columns:.8fr 1.2fr;gap:12px;align-items:start}.project-gallery figure:first-child img{max-width:100%}@media(max-width:900px){.project-story{grid-template-columns:1fr}.project-gallery{max-width:820px}}@media(max-width:700px){.olimp-brands{padding:9px}.olimp-brands figcaption{font-size:11px}.project-section .section-head h2{font-size:clamp(31px,8vw,44px)}.project-copy p{font-size:17px}.project-gallery{grid-template-columns:1fr}.project-gallery figure:first-child{max-width:320px}}.client-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}.client-logo{min-width:0;min-height:206px;margin:0;padding:22px;background:#fff;border:1px solid var(--line);display:flex;flex-direction:column;justify-content:center;align-items:center;gap:16px}.client-logo img{width:100%;height:118px;object-fit:contain}.client-logo figcaption{font-size:13px;line-height:1.3;font-weight:700;text-align:center;color:var(--sub)}@media(max-width:900px){.client-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}@media(max-width:480px){.client-grid{gap:8px}.client-logo{padding:12px;min-height:150px}.client-logo img{height:85px}.client-logo figcaption{font-size:11px}}.case-next{display:flex;justify-content:space-between;align-items:start;gap:30px;border-top:1px solid var(--line);margin-top:18px;padding-top:26px}.case-next h2{font:400 30px/1.15 Georgia,serif;letter-spacing:-.025em;margin:0}.case-next p{max-width:580px;margin:0;color:var(--sub);font-size:16px}.practice-photo-grid{display:grid;grid-template-columns:minmax(0,.55fr) minmax(0,1fr);gap:16px;align-items:start}.practice-photo-grid figure{min-width:0;margin:0;background:var(--white);border:1px solid var(--line)}.practice-photo-grid a{display:block}.practice-photo-grid img{width:100%;height:auto;object-fit:contain}.practice-photo-grid figcaption{padding:14px 17px;color:var(--sub);font-size:13px;line-height:1.45}@media(max-width:700px){.case-next{display:block}.case-next h2{font-size:27px;margin-bottom:10px}.practice-photo-grid{grid-template-columns:1fr}.practice-photo-grid figure:first-child{max-width:480px}}

.one-page:not(.active){display:none!important}.one-page.active{display:block}.footer-credit a{text-decoration:none}.site-header.is-hidden{transform:translateY(-110%)}
.site-header{position:sticky;top:0}
.reveal-on-scroll{opacity:1;transform:none}.nav a[aria-current="page"]{color:var(--wine)}